Internal comms.
Without the agency nonsense.
We are an independent internal comms agency from Manchester with a big client list and no interest in pretending to be a thirty person agency. You get the people who do the work. That is the whole model.
It started because internal comms kept getting done badly.
Paul spent twenty one years inside organisations running comms teams, watching good messages die in bad channels. In 2014 he set up 5 Point Five to fix that from the outside. During the pandemic, when every organisation in the country suddenly discovered internal comms mattered, The Comms Guru was born and the crew grew around it.
We don't have company values.
There. We said it. Integrity. Collaboration. Excellence. Innovation. All perfectly good words, and all written on approximately eight billion office walls. Being decent, honest and good at the job feels like the entry requirement rather than something deserving its own poster.
What we do have are a few non-negotiables.
Twelve years of other people's hardest comms problems.
Certified Members of the Institute of Internal Communication. The professional body for internal communication in the UK, so the way we work is held to a standard beyond our own opinion of it.
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The right people. Not a bloated payroll.
A core team, plus specialists we trust and have worked with for years. You get the person best suited to the job rather than whoever happens to be on the bench.
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Things people ask us
Who is behind The Comms Guru?
Our MD and Lead Consultant, Paul Heaton, setup and runs the company. He is based in Manchester, UK. Paul comes with a wealth of experience in internal comms, working in the field himself for over 21 years. 5 Point Five Ltd, the company behind The Comms Guru was set up in 2014 as an internal comms business consultancy.
During the time of the pandemic, Paul launched The Comms Guru brand and moved to an agency model, expanding our team of Gurus and developing services and solutions to improve internal comms for businesses.
What is your approach to internal communications?
The Comms Guru’s approach to internal comms is practical, strategic and tailored. Here’s how it breaks down:
Clarity First
• Clear, jargon-free messaging·
• Focus on what people need to hear—not just what leaders want to say
Audience-Led Planning
• Stakeholder mapping to understand who needs what·
• Tailored messages based on roles, regions, and channels
Tools That Work
• Ready-made templates for comms plans, stakeholder maps and emails·
• Visual content like video and infographics to drive engagement
Strategic Support
• Support for change comms, culture shifts, restructures and more·
• Aligns comms with business goals, not just awareness
Measurement Built In
• Set objectives up front·
• Use staff surveys, feedback loops and analytics to measure impact
Up‑to‑Date Thinking
• Regular updates and guidance through GuruMail·
• Helps in-house teams stay current without constant agency support
What sets your team apart?
We are an agile internal comms agency with a track record in organisational comms. Between our Gurus we have amassed over 80 years of hands-on experience in comms and engagement, and we provide ready-to-use tools, clear frameworks and measurable outcomes.
Check out what our clients say about us here on our Clients page.
Do you have case studies or proof of success?
Of course. We feature a number of client testimonials and case studies on our Clients page
How do you measure project impact?
We obsess on demonstrating results, and we set measurable objectives at the start to ensure the work we do with you hits or exceeds these KPIs.
Enough about us. What is going on with you?
Tell us what you are trying to fix. If we are not the right people for it, we will say so, and probably tell you who is.
Kick-ass comms. No corporate nonsense.
Guru Mail
Internal comms, minus the blah. In your inbox.
Roughly monthly. A template you can use, a straight opinion and the best thing we have read.
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Certified Members of the Institute of Internal Communication